The L. Dunkley Communications blog offers insights on the latest trends and best practices for communicating effectively in our fast-paced digital environment.
When looking for ways to increase sales, entrepreneurs will often connect with current and potential customers by sending them an email. The challenge is that people receive a large number of emails in a day and not all emails are read. How do you write an email that your customers want to open?
When selecting what social media to use for your business, you need to consider a variety of factors, including audience, trends, and available resources. This checklist of questions will help focus your efforts, save time, and get the best results.
Visual storytelling is a powerful technique to communicate and enhance meetings and workshops. Visuals help capture thoughts, ideas, and processes in an interactive and engaging way.
Successful Facebook advertising campaigns begin with understanding your business goals, aligning advertising objectives to meet those goals, and then gathering insights from key performance metrics.
The Accessibility for Ontarians with Disability Act (AODA) are laws that government, businesses, non-profits and public sector organizations must follow to be more accessible for everyone. Websites must be AODA compliant so that information is easily and comfortably obtained when searching on the internet.
Canadian Anti-Spam Law (CASL) compliance tips for businesses, charities, and not-for-profits when you have limited time and resources.
Organizations, for profit, and not-for-profit, should create a CASL compliance program to reduce the risks of sending electronic messages that could be considered SPAM.
One-third of all online activity is spent watching videos. With video popularity growing, organizations are now prioritizing video content to share their message and promote their business.
Increase your opportunity to win big on your RFP sales proposal AND reduce your workload when putting it together. It is all about finding the opportunities, collaborating with those who have value added skills, and designing a professional sales proposal package.
What's new in Social Media for April? YouTube offers workshops for teens, Facebook offers tech tool to help in emergency situations, LinkedIn offers some new features with their desktop redesign, and Twitter brings location to their direct messages.
