Salespeople, entrepreneurs, and executives need to include social media in their sales strategy. Social Selling provides a way to reach more people, provide information, and continue conversations that generate leads, closes sales and improves customer retention.
When looking for ways to increase sales, entrepreneurs will often connect with current and potential customers by sending them an email. The challenge is that people receive a large number of emails in a day and not all emails are read. How do you write an email that your customers want to open?
Increase your opportunity to win big on your RFP sales proposal AND reduce your workload when putting it together. It is all about finding the opportunities, collaborating with those who have value added skills, and designing a professional sales proposal package.
Businesses (for profit and not-for-profit) need to have a clear vision of who they are, and what they want to achieve to gain or keep their competitive advantage.
Your employees want to do a good job! or at least they started out that way. Often the level of employee satisfaction is related to the effectiveness of communication within an organization.
The quest for the elusive Golden Challis of reaching organization utopia has kept me searching for the best online (and offline) strategies and tools to help me reach my goal. Better organization means better use of time. Here are some strategies, tips and tools that I have adopted to make my life easier and more productive.
A successful 'customer focused' B2B communication strategy will offer as many opportunities (as resources will allow) to build awareness, educate and increase engagement (‘Call to Action’) with these customers.
Building online relationships through social sites such as LinkedIn, Twitter, Blogging, etc. are important, but if you have to pick one over the other, building off-line relationships is more beneficial.
"I believe" : the strongest two words that motivate all of us. The 'magic' words of motivation.
It is time for Sales, Marketing and Public Relations departments start working together. Convergence for these departments is key to success.
