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Displaying posts in Social Media

How to Create Successful Facebook Ad Campaigns

How to Create Successful Facebook Ad Campaigns

Posted Aug 22nd, 2017 in Social Media, Digital Marketing

Successful Facebook advertising campaigns begin with understanding your business goals, aligning advertising objectives to meet those goals, and then gathering insights from key performance metrics.

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How to Create a CASL Compliance Program

How to Create a CASL Compliance Program

Posted Jun 25th, 2017 in Business Management, Internal Communications, Not-for-Profit, Social Media, Strategic Communications

Organizations, for profit, and not-for-profit, should create a CASL compliance program to reduce the risks of sending electronic messages that could be considered SPAM.

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What's New in Social Media for April, 2017

What's New in Social Media for April, 2017

Posted Apr 23rd, 2017 in Crisis Communications, Social Media

What's new in Social Media for April? YouTube offers workshops for teens, Facebook offers tech tool to help in emergency situations, LinkedIn offers some new features with their desktop redesign, and Twitter brings location to their direct messages.

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Social Media Tips for Event Promotion

Social Media Tips for Event Promotion

Posted Feb 26th, 2017 in Social Media, Event Management

Social Media is an excellent way to create buzz about your event and increase ticket sales. Here is what you can do BEFORE your event to get the most out of your social media activity.

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Social Media - Weekly Highlights | February 10, 2017

Social Media - Weekly Highlights | February 10, 2017

Posted Feb 10th, 2017 in Social Media

February 10, 2017 - What is new in Social Media this week? Weekly highlights, including trends, insights, tips, and news, on what is happening in the world of social media for business.

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Parenting Tips | Social Media & Internet Security

Parenting Tips | Social Media & Internet Security

Posted Nov 20th, 2015 in Success Stories, Social Media, Workshops & Presentations

Parents are Proactive in their Discussion on Social Media, Internet Security & Cyberbullying. Social media and internet security tips were presented along with a time of discussion for parents who attended one of my presentations at an elementary school in Niagara (Ontario).

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Social Media for Internal Communications

Social Media for Internal Communications

Posted Sep 22nd, 2015 in Internal Communications, Social Media

In the past most internal communications has been one-way with limited two-way opportunities. Now with the development of digital technology, organizations are able to leverage new tools, social networks, mobile, and visual storytelling to enhance their communications.

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Twitter Tips for Social Selling

Twitter Tips for Social Selling

Posted Jun 24th, 2015 in Social Media

Twitter is one of the popular social media platforms for entrepreneurs and salespeople because there is a wide audience of users who are looking for conversations and solutions.

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Social Selling: A Guide to Getting Started

Social Selling: A Guide to Getting Started

Posted Jun 22nd, 2015 in Social Media, Sales

All B2B Salespeople, Entrepreneurs, and Executives need to have a Social Selling Strategy. Successful companies with an extensive network of clients also find benefits from introducing social media into their sales strategy.

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2014 Review of Communications Trends

2014 Review of Communications Trends

Posted Dec 25th, 2014 in Social Media, Digital Marketing

It's hard to believe 2014 has come and gone. Looking back to review this past year in the world of communications, it seems to have been a whirlwind of change. And yet, in the midst of it all, there are some constants that we can be sure will continue into 2015 and years to come.

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