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The Communications Blog

Niagara Land Trust: Fundraising and Marketing Plan Case Study

Niagara Land Trust: Fundraising and Marketing Plan Case Study

Posted Jan 2nd, 2016 in Success Stories, Not-for-Profit, Sustainability

The objective of this independent project was to develop a fundraising and marketing plan to support the communication and development goals of Niagara Land Trust, an environmentally focused not-for-profit (NGO) organization in Niagara, Ontario.

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Bethlehem Housing and Support Services: Social Media Case Study

Bethlehem Housing and Support Services: Social Media Case Study

Posted Jan 2nd, 2016 in Success Stories, Not-for-Profit

Bethlehem Housing and Support Services: A Social Media Project Case Study - The objective of this independent project was to develop a social media strategy to support the goals of Bethlehem Housing and Support Services (BHSS), a charitable organization.

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Parenting Tips | Social Media & Internet Security

Parenting Tips | Social Media & Internet Security

Posted Nov 20th, 2015 in Success Stories, Social Media, Meetings, Workshops & Presentations

Parents are Proactive in their Discussion on Social Media, Internet Security & Cyberbullying. Social media and internet security tips were presented along with a time of discussion for parents who attended one of my presentations at an elementary school in Niagara (Ontario).

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Communication Goals and Objectives

Communication Goals and Objectives

Posted Nov 20th, 2015 in Strategic Communications

What is the difference between communication goals & communication objectives? They both help us define where we want to take our business, but goals are broad and objectives are more specific.

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Social Media for Internal Communications

Social Media for Internal Communications

Posted Sep 22nd, 2015 in Internal Communications, Social Media

In the past most internal communications has been one-way with limited two-way opportunities. Now with the development of digital technology, organizations are able to leverage new tools, social networks, mobile, and visual storytelling to enhance their communications.

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Setting Goals for Work-Life Balance

Setting Goals for Work-Life Balance

Posted Jul 13th, 2015 in Sustainability

Stress in the workplace is one of the most researched topics today and we should all have a balance between work and life. However, for most people, such as myself, reaching the goal of a work-life balance is a challenge.

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Twitter Tips for Social Selling

Twitter Tips for Social Selling

Posted Jun 24th, 2015 in Social Media

Twitter is one of the popular social media platforms for entrepreneurs and salespeople because there is a wide audience of users who are looking for conversations and solutions.

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Social Selling: A Guide to Getting Started

Social Selling: A Guide to Getting Started

Posted Jun 22nd, 2015 in Social Media, Sales

All B2B Salespeople, Entrepreneurs, and Executives need to have a Social Selling Strategy. Successful companies with an extensive network of clients also find benefits from introducing social media into their sales strategy.

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How Entrepreneurs Manage the Time Thief

How Entrepreneurs Manage the Time Thief

Posted May 15th, 2015 in Entrepreneurship

"Where did the day go?" How many entrepreneurs are always looking for ways to manage their time better to be more productive and avoid the time thief.

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2014 Review of Communications Trends

2014 Review of Communications Trends

Posted Dec 25th, 2014 in Social Media, Digital Marketing

It's hard to believe 2014 has come and gone. Looking back to review this past year in the world of communications, it seems to have been a whirlwind of change. And yet, in the midst of it all, there are some constants that we can be sure will continue into 2015 and years to come.

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Communications | Tips, Techniques & Best Practices

Cultivate communications best practices to thrive in today's digital & fast-paced business environment.

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