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The Communications Blog

Social Media in 20 minutes a day

Social Media in 20 minutes a day

Posted Sep 25th, 2014 in Entrepreneurship, Social Media

How business owners can get started on social media with only 20 minutes a day. There are some steps you can take to get started with social media and still have time to get the rest of your work done.

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Tips to drive Traffic to your Website

Tips to drive Traffic to your Website

Posted Sep 21st, 2014 in Digital Marketing

20 Simple, Budget-Friendly Tips to Drive Traffic to your Website

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Original, Owned, and Shared Content

Original, Owned, and Shared Content

Posted Jul 23rd, 2014 in Social Media, Strategic Communications

What is the difference original, owned, and shared content? And how do I integrate each of them into my marketing strategy?

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5 Reasons you should improve your Business Communications

5 Reasons you should improve your Business Communications

Posted May 20th, 2014 in Entrepreneurship, Internal Communications, Strategic Communications

Improve the communications at your place of business, and you will improve: relationships with key stakeholders, employee satisfaction, productivity, and increase your competitive advantage.

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Telling your GREEN Story for Sustainability Success

Telling your GREEN Story for Sustainability Success

Posted Apr 22nd, 2014 in Internal Communications, Public Relations, Sustainability, Strategic Communications

Communication is key to a successful sustainability strategy. "Know it, Be it, Tell it" is the mantra of an effective green story.

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Let's Talk Competitive Advantage

Let's Talk Competitive Advantage

Posted Apr 5th, 2014 in Social Media, Strategic Communications, Sales

Businesses (for profit and not-for-profit) need to have a clear vision of who they are, and what they want to achieve to gain or keep their competitive advantage.

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Anti-Spam Law in Canada

Anti-Spam Law in Canada

Posted Apr 4th, 2014 in Entrepreneurship, Public Relations, Strategic Communications, Digital Marketing

What organizations need to know about the new anti-spam law in Canada (CASL) coming into effect July 1, 2014. An excerpt of some key points around Canada’s new anti-spam law is provided below. 

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Improve Communications to Improve Employee Satisfaction

Improve Communications to Improve Employee Satisfaction

Posted Apr 3rd, 2014 in Internal Communications, Strategic Communications, Sales

Your employees want to do a good job! or at least they started out that way. Often the level of employee satisfaction is related to the effectiveness of communication within an organization.

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Social Media Business Strategy

Social Media Business Strategy

Posted Mar 14th, 2014 in Social Media, Meetings, Workshops & Presentations

I had the privilege of presenting to a group of business professionals at Envirotech Office Systems on the topic of Social Media. Social Media has gone beyond marketing for many organizations and now used within a larger communication strategy.

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Tips on Creating GREAT Marketing Content

Tips on Creating GREAT Marketing Content

Posted Mar 14th, 2014 in Public Relations, Social Media, Strategic Communications, Digital Marketing, Content Marketing

A guide and tips on content marketing; best practices, ideas for creating great content, strategic tips on how to build an effective online resource library, and who should be the best person to do the job.

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Communications | Tips, Techniques & Best Practices

Cultivate communications best practices to thrive in today's digital & fast-paced business environment.

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